Host your clients' sites under your own name

We run the servers and back you up on support, while your clients deal only with you.

White-Label and Reseller HostingMonthly fee agreed up front, based on your client sites
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Hosting headachesQuiet partnerYour brand, kept
White-Label and Reseller Hosting: where you are, the work, and where it gets you.

In plain English.

Agencies, designers and freelance developers often end up hosting client sites without wanting to run servers. A cheap reseller account works until a site gets hacked at the weekend, a PHP upgrade breaks three clients at once, or a client asks a question you cannot answer.

With white-label hosting from Flying Penguin, your clients only see your brand: on your invoices, on the control panel login and in your own nameservers. Each client sits in a separate hosting account, so one compromised site cannot reach the others. We handle patching, backups and server problems, and you decide how much your clients can do themselves.

You set your own prices to clients. We agree a monthly fee with you based on the number of sites and the resources they use, and you can call us directly when a client problem needs a second pair of hands.

It suits you if.

  • You build websites and your clients expect you to host them
  • You are tired of being the person who fixes servers at night
  • Your current reseller account mixes every client together
  • You want branded nameservers and a branded control panel
  • You need a hosting partner who will pick up the phone

What we do.

Your branding

Custom nameservers, a branded control panel login and white-label system emails mean your clients never see our name.

Isolated client accounts

Every client site runs in its own subscription with separate system users, so a problem on one site stays there.

Support behind you

You handle your clients and we handle the server. When a client has a technical problem, you can pass it straight to us.

Bulk updates and backups

WordPress and plugin updates, backups and PHP changes can be run across all your client sites from one place.

Clear account terms

We agree the number of sites, resources and monthly fee up front, and review it with you as your client list grows.

How it runs.

  1. 01

    Partner call

    We talk through your client list, platforms, current host and how you want support to work.

  2. 02

    Brand the platform

    We set up your nameservers, control panel branding and client account templates.

  3. 03

    Move your clients

    Sites are migrated in batches you agree, with DNS changes timed for each client.

  4. 04

    Grow together

    We review usage with you regularly and add capacity as you take on new clients.

Questions people ask.

Will my clients know you are hosting their sites?

No, unless you tell them. Nameservers, control panel branding and system emails use your name. We talk to you, not your clients, unless you ask us to speak to one directly about a technical issue.

How is white-label hosting priced?

We agree a monthly fee with you based on the number of sites, storage and resources. You set your own prices to clients and keep the margin. Everything is agreed up front, and we review it as your client list changes.

Can you move my clients from my current reseller account?

Yes. We plan the migration in batches so you can warn clients and keep each switch small. Plesk and cPanel accounts usually move with their files, databases and email in one go.

What happens to my clients if I stop reselling?

That is your call. We can hand the sites and data back to you, move them to another host, or, if you and your clients want it, look after them directly. Your client relationships stay yours throughout.

Your next chapter starts with a conversation.

Nottingham & Derby / UK-wide

Let’s build
what’s next.

15 minutes with Garreth.
A real conversation about your business.

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