Websites & support / Behind the scenes
RMW Window Cleaners: making a local cleaning round easy to enquire about
RMW Window Cleaners is Rich and Harry, based in Edwalton and working across south Nottingham. We built and maintain its website. It introduces the people behind the business alongside the services and the areas they cover.
The name gives a visitor a clear starting point, but the offering extends beyond windows. The page has to make that wider range visible without making a simple window-cleaning enquiry hard to find.
Keep each cleaning job easy to find
The service section gives window cleaning its own card, followed by gutter clearing and roofline cleaning. Jet washing, solar-panel cleaning and padel court glass each have a separate route as well.
Gutter clearing and cleaning the outside of the roofline are different requests. Giving them distinct labels helps a visitor choose where to read next, even if both jobs concern the same part of the house.
I like the short descriptions under those labels. They let someone check what the service covers before opening the fuller page or asking Rich a question.
Answer the local question early
The site describes its coverage as south Nottingham, with Edwalton as the base. Its area list includes West Bridgford, Keyworth, Ruddington and nearby villages, with a route to view the full list.
That is a useful part of the page for somebody looking for a regular round. Before discussing the job, they need to know whether their property is in an area the business serves.
An area list also needs an enquiry option for the person near its edge. RMW invites people elsewhere south of the Trent to ask. The visitor can contact the business to check their particular location.
Explain who the customer will contact
Rich and Harry are named in the page, and the quote buttons use Rich’s name. Phone and WhatsApp give somebody a direct way to start a conversation about the work.
The site suggests a photograph of the front of the property for a quote enquiry. That gives the visitor an idea of what information to have ready when they make contact.
For this kind of business, I want the website to carry the same practical tone as a conversation about the job. The visitor should be able to explain which service they need and where they are, using the contact method that suits them.
Leave room for the less obvious service
Padel court glass has its own service card. It is a specific offering that someone might overlook if they only read the business name or the opening window-cleaning description.
That is worth thinking about in any small-business build. A business can have a specialist service that sits beside its everyday work. Give that service a clear label and enough explanation for the right visitor to recognise it.
The same layout can keep the familiar services easy to find. On RMW’s page, the individual cards let the offering expand while retaining a readable starting point for a homeowner.
Bring the way customers actually ask
When we discuss a local service website, tell us how a new customer usually starts the conversation. They may ask about a street, send a photograph or describe a job without knowing its service name.
Those details help shape the page. We can decide which services need their own explanation and where the coverage information should sit, then make the next contact step clear.
Sources
Checked on 23 October 2026.
- RMW Window Cleaners: public website
Public introduction to Rich and Harry, Edwalton base, south Nottingham coverage, service cards and phone/WhatsApp quote routes. Its footer credits Flying Penguin for the build and maintenance.